Category: Metal Wall Panels

How Metal Roofing Helps Protect Against Heavy Snow and Ice Storms

Posted on by Nirka Flores

Metal building with Icicles.

Heavy snowfall, freezing rain and prolonged ice accumulation can place dangerous stress on roofing systems. When roofs are not designed to handle these conditions, the result can be leaks, structural damage and costly repairs. 

MBCI’s metal roofing systems are designed to perform in harsh winter environments. They help buildings withstand heavy snow loads, ice buildup and freeze-thaw cycles. 

This article explains how metal roofing protects against winter storm damage and why it is a reliable solution for snow- and ice-prone regions. 

Why Heavy Snow and Ice Are a Serious Roofing Risk 

Unlike light snowfall that melts quickly, severe winter storms can leave thick layers of snow and ice on rooftops for days or even weeks. Ice storms, freezing rain and repeated snowfalls compound the problem by creating dense, heavy buildup. 

Just a few inches of packed snow or solid ice can add thousands of pounds of weight to a roof. When accumulation exceeds design limits, it can lead to: 

  • Structural stress and deflection 
  • Roof deck damage 
  • Cracking in traditional materials 
  • Interior leaks 
  • In extreme cases, partial roof failure 

For property owners, these risks highlight the importance of choosing a roofing system designed to handle severe winter loads. 

Engineered Strength to Withstand Snow Loads 

One of the most important advantages of metal roofing is its structural strength. 

MBCI’s panels are manufactured from high-quality steel and engineered to meet rigorous performance standards. When installed as part of a properly designed roof system, metal panels help distribute snow and ice loads more evenly across the structure. 

Compared to traditional roofing materials that may sag, crack or weaken under pressure, metal roofing maintains its integrity under heavy winter conditions. This added resilience helps protect both the roof system and the building below. 

Smooth Surfaces That Help Reduce Snow and Ice Retention 

Metal roofing naturally limits buildup thanks to its smooth, coated surface. Unlike rough or granular materials that trap snow and ice, metal panels allow accumulation to slide off more easily. 

This design helps: 

  • Reduce prolonged snow retention 
  • Limit excess structural weight 
  • Minimize ice dam formation 
  • Improve drainage during thaw periods 

By shedding snow more efficiently, metal roofing helps reduce the risk of dangerous overload during extended winter storms. 

Protection Against Ice Dams and Water Infiltration 

Ice dams form when heat escaping from a building melts snow on the roof, which then refreezes near the eaves. Over time, this creates a barrier that traps water behind it. That trapped water can work its way under shingles and into the building. 

MBCI’s metal roofing systems are designed with interlocking panels, secure fastening methods and high-performance underlayments that help create a tight, weather-resistant barrier. 

This integrated system helps: 

  • Prevent water intrusion during freeze-thaw cycles 
  • Reduce moisture penetration beneath the roof surface 
  • Protect insulation and interior finishes 
  • Limit mold and mildew growth 

As a result, buildings can stay drier and better protected throughout winter. 

Stability During Freeze-Thaw Cycles 

Winter weather rarely remains consistent. Snow melts during warmer days, then refreezes overnight. This constant expansion and contraction can quickly damage conventional roofing materials. 

Traditional materials often become brittle in cold temperatures and deteriorate under repeated freeze-thaw stress. Cracking, curling and loosening are common signs of winter wear. 

Metal roofing typically remains stable in fluctuating temperatures. Because metal does not absorb moisture, it resists swelling, splitting and warping. This stability helps extend roof life and maintain performance through multiple winter seasons. 

Reduced Risk of Emergency Repairs 

Extreme winter storms often lead to emergency service calls, temporary patches and unplanned expenses. Roof failures caused by snow overload or ice infiltration can disrupt business operations and create safety concerns. 

Metal roofing’s durability helps minimize these issues by reducing the likelihood of sudden failures. In many cases, metal roofs continue performing even after severe storms, allowing property owners to avoid immediate replacement or major repairs. 

Key benefits include: 

  • Potentially fewer winter-related service calls 
  • Relatively low long-term maintenance costs 
  • Reduced insurance claims 
  • Less downtime for businesses 

Added Fire and Safety Benefits 

Winter storms often increase fire risks due to power outages, heating equipment and emergency systems. 

MBCI’s metal roofing systems carry Class A fire ratings, the highest available for roofing materials. Their non-combustible construction adds another layer of protection during high-risk winter conditions. 

Long-Term Value in Unpredictable Winter Climates 

Metal roofing provides year-round protection, but its performance during extreme winter weather makes it especially valuable for long-term building resilience. In addition to snow and ice resistance, metal roofing also delivers benefits such as: 

  • Long service life (up to 50 years or more) 
  • Energy efficiency 
  • Sustainability 
  • High wind resistance 
  • Low lifecycle costs 

For property owners facing uncertain winter conditions, metal roofing represents a proactive investment in durability and peace of mind. 

Prepare Your Building for the Next Winter Event 

No roofing system can eliminate every weather-related risk, but choosing a strong, engineered solution can improve your building’s ability to handle extreme snow and ice. 

Whether you are planning new construction or upgrading an existing roof, MBCI’s metal roofing systems are designed to perform when winter weather is at its worst. 

Frequently Asked Questions (FAQ) 

How does metal roofing handle heavy snow loads? 

Metal roofing distributes weight evenly and maintains structural integrity under high loads when properly designed and installed. 

Does metal roofing prevent ice dams? 

Metal roofs reduce ice dam risk by shedding snow more efficiently and using tight, interlocking systems that limit water intrusion. 

Is metal roofing better than shingles in winter? 

Yes. Metal roofing resists moisture absorption, cracking, and freeze-thaw damage better than most traditional materials. 

Does snow sliding off metal roofs create hazards? 

Snow guards and retention systems can be installed to control snow release and improve safety. 

How long does metal roofing last in cold climates? 

With proper installation and maintenance, metal roofing can last 40 to 70 years or more. 

Conclusion 

Extreme snow and ice accumulation places significant stress on roofing systems. Buildings without proper protection are vulnerable to leaks, structural damage and costly downtime.  

MBCI’s metal roofing provides strength, stability and weather resistance designed for unpredictable winters. Through high load capacity, efficient shedding, moisture control and long-term durability, metal roofing helps protect buildings when winter conditions are at their worst.  

Contact an MBCI representative today to learn how the right metal roofing solution can help protect your building against heavy snow and ice accumulation for decades to come. 

 

Winter Construction Tips: How Metal Panels Perform in Cold Weather

Posted on by Alejandro Vela

Winter construction presents unique challenges for contractors and architects. Freezing temperatures, snow accumulation and unpredictable weather conditions often lead to delays, material damage and increased costs. However, metal panels for cold weather construction stand out as a reliable solution. Their durability, energy efficiency and adaptability make them an excellent choice for winter builds. In this article, we’ll dive into why metal panels excel in cold climates, explore best practices for installation and share tips to maximize performance during winter construction. 

Why Metal Panels Are Ideal for Winter Projects 

Metal panels are engineered to withstand extreme conditions, making them a preferred material for year-round construction. Here’s why: 

  • Temperature Resilience: Unlike wood or vinyl, metal panels do not warp, crack or become brittle in freezing temperatures. This stability ensures structural integrity throughout the winter months. 
  • Moisture Resistance: Snow and ice can wreak havoc on traditional materials, leading to rot or mold. Metal panels, especially those with protective coatings, resist corrosion and moisture penetration. 
  • Longevity: Metal panels offer decades of performance with minimal maintenance, even in regions with harsh winters. 

Cold Weather Performance: What Contractors Should Know 

When temperatures drop, certain construction materials become difficult to handle. Adhesives may fail, and thermal expansion can cause issues. Metal panels, however, maintain their shape and strength. Here are key considerations: 

  • Thermal Movement: While metal expands and contracts with temperature changes, modern panel systems are designed to accommodate this movement without compromising the building envelope. 
  • Snow Load Capacity: Roof panels must be selected based on local snow load requirements. Heavier gauge panels and proper structural support are essential for safety. 
  • Finish Options: High-performance coatings protect panels from salt, ice and moisture, reducing the risk of corrosion. 

Installation Best Practices in Winter 

Installing metal panels in cold weather requires planning and precision. Follow these tips to ensure success: 

  1. Store Panels Properly: Keep panels in a dry, covered area to prevent condensation and ice buildup before installation. 
  2. Use Cold-Weather Sealants: Select sealants and fasteners rated for low temperatures to maintain airtight and watertight seals. 
  3. Plan for Safety: Snow and ice create slippery conditions. Ensure crews have proper safety gear and clear work surfaces. 
  4. Schedule Wisely: Take advantage of midday hours when temperatures are slightly higher to improve installation efficiency. 

Energy Efficiency Advantages 

Winter isn’t just about surviving the cold. It’s about keeping interiors warm without skyrocketing energy bills. Insulated metal panels (IMPs) offer: 

  • Superior Thermal Performance: IMPs provide continuous insulation, reducing heat loss and improving energy efficiency. 
  • Lower Operational Costs: Building owners benefit from reduced heating expenses, making metal panels a cost-effective choice in the long run. 
  • Sustainability: Many metal panels are recyclable, aligning with green building initiatives. 

 

Common Challenges and How to Overcome Them 

Even with the benefits of metal panels, winter construction poses challenges. Here’s how to address them: 

  • Delayed Deliveries: Plan ahead and secure materials early to avoid supply chain disruptions. 
  • Limited Daylight: Shorter days mean less time for installation. Use efficient crews and consider temporary lighting solutions. 
  • Temperature-Sensitive Accessories: Verify that all accessories, including sealants, fasteners and insulation, are suitable for cold weather. 

 

Conclusion 

Winter construction doesn’t have to mean compromised quality or delayed timelines. By choosing metal panels and following best practices, contractors and architects can deliver durable, energy-efficient buildings even in the harshest conditions. 

Ready to start your winter project? Explore MBCI’s metal panels for cold weather construction designed for superior performance in harsh climates. Contact us today to speak with an expert or request a quote. 

Illuminate Your Space with Light Transmitting Panels (LTP)

Posted on by Alejandro Vela

Brighten up your building like never before with our vitric Light Transmitting Panels. This versatile solution offers a perfect blend of natural light and durability, transforming your space aesthetically while maintaining a sound building envelope. MBCI’s Light Transmitting Panels come in a kit with multiple components, allowing you to customize your project and craft a unique environment that meets your exact needs.

Key Benefits of LTPs: 

  • Potential energy savings from replacing artificial overhead lights with natural sunlight in the building. 
  • UL90-rated options available for standing seam roofing applications. 
  • Compatible profiles to fit many types of metal roofing panels. 

Whether you’re looking for a reliable, high-quality panel or a UL90-rated solution, our Light Transmitting Panels are expertly designed to meet your unique requirements. Similar to a skylight, select MBCI Light Transmitting Panels for standing seam roofs are available in both insulated and uninsulated panels, offering the perfect solution for a variety of applications.  

Request a quote today and discover how our Light Transmitting Panels can transform your space! 

 

Commonly Asked Questions Regarding Light-Transmitting Panels

Is the Light Transmitting Panel a skylight? 

  • MBCI’s Light Transmitting Panel is not constructed like a typical residential skylight, but it is made of translucent fiberglass or polycarbonate material instead of a typical laminated or tempered glass. LTPs can lap within a metal roof and wall system and maintain watertightness with proper design, installation and maintenance. 

What components are included in the Field-Installed Kit? 

Our Double-Lok Light Transmitting Panel includes the following components in its kit: 

  • (1) HW-1470 LTP Panel Uninsulated OR (1) HW-1471 LTP Panel Insulated 
  • (2) HW-1210 Double-Lok Repair Caps in Mill Finish Aluminum 
  • (1) HW-1474 Fastener Bag Unpainted 
  • (2) HW-7760 Back-Up Plates 
  • (2) Tubes of HW-540 Urethane Sealant in White 
  • (2) Rolls of Tr-Bead Tape Sealer 

For additional information on the types of Light Transmitting Panels MBCI has available and the components that are included in each kit, visit our product page. 

 What will I be responsible for during the installation process? 

  • The installer is responsible for ensuring that the installation and use of all LTPs comply with state, Federal and OSHA regulations and laws. This includes, but is not limited to, guarding all light-transmitting panels with screens, fixed standard railing, or other acceptable safety controls that prevent fall-through. It is crucial to prioritize safety when implementing these panels in any building or structure. 

Ready to brighten up your building? Request a quote now and let our experts help you find the perfect LTP solution! 

Weathertightness Warranty Protection: A Comprehensive Commitment to Your Metal Construction Project

Posted on by Alejandro Vela

At MBCI, we understand that in the metal construction industry, a warranty is more than just a document – it’s a promise to support your project from start to finish. Our weathertightness warranty process is designed to ensure the success of your metal building systems through proactive planning, expert guidance, and ongoing support. Here’s how we deliver unmatched value to your metal roofing and wall panel projects. 

 

Pre-Project Precision 

Our commitment to your project begins long before the first metal panel is installed. During the pre-bid stage, we take a proactive approach to set your project up for success: 

  • Careful Review of Project Specifications: We analyze your project’s unique requirements to ensure every detail is accounted for. 
  • Thorough Geometry Reviews: We assess the design to identify potential challenges and provide solutions for metal roof systems. 
  • Tailored Warranty Guidance: We help you choose the warranty option that best fits your project’s needs, whether for standing seam metal roofs or insulated metal panels. 

Pre-Order Checklist 

Before your order is finalized, we take additional steps to ensure everything is in place: 

  • Final Drawing Reviews: We verify that all design details are accurate and complete. 
  • Order Accuracy: We double-check that all necessary materials are included, reducing the need for last-minute orders. 
  • Third-Party Supplies: We identify components from other suppliers so you can plan accordingly. 

Warranty Options Designed for Your Metal Construction Project 

We understand that every project is unique, which is why we offer multiple weathertightness warranty levels to meet your specific requirements. 

Standard Warranty Options 

  • Available in 5, 10, 15, and 20-year terms 
  • Coverage for select metal panel profiles 
  • Options with or without certified installer requirements 

Single Source Warranty 

For comprehensive protection, our Single Source Warranty includes: 

  • Three Critical On-Site Inspections: Ensuring quality at every stage of  
  • 5, 10, 15, and 20-year terms 
  • Coverage for select metal panels 
  • Reviews at project startup, mid-point, and completion 
  • Certified installer requirements for maximum quality assurance 

Dedicated Customer Support 

At MBCI, we’re more than just a warranty provider – we’re your project partner. Our team is here to guide you through every step of the process: 

  • Warranty Documentation Assistance: We simplify the paperwork so you can focus on your metal building project. 
  • Expert Navigation of Warranty Requirements: We help you easily meet specifications based on the warranty type, whether for standing seam metal roofs or insulated metal panels. 
  • Clear Communication: We keep you informed at every stage of the project. 

Technical Expertise Throughout Your Metal Construction Project 

Our warranty specialists are with you from start to finish, providing technical expertise to ensure your project’s success: 

  • Drawing Reviews and Approvals: We verify that your project plans meet warranty requirements. 
  • On-Site Inspections: Depending on your warranty coverage, we conduct multiple inspections to guide proper installation. 
  • Detailed Reports and Recommendations: We highlight any concerns and offer solutions to optimize the performance.

Why Our Warranty Stands Out 

What sets MBCI’s weathertightness warranty apart in the metal construction industry? 

  • Personalized Project Management: Tailored support for your unique needs. 
  • Proactive Quality Control: Inspections and reviews to catch issues early. 
  • Comprehensive Documentation: Clear and thorough records for your peace of mind. 
  • Transparent Communication: We keep you informed every step of the way. 

Post-Installation Support 

Our commitment doesn’t end when the project is complete. We provide: 

  • Detailed Inspection Reports: Clear documentation of installation quality. 
  • Warranty Maintenance Guidance: Tips to help you maintain warranty validity. 
  • Ongoing Support: Assistance throughout your warranty period. 

Certified Installer Training 

Architectural metal building designs demand precise installation to maintain their integrity and performance. That’s why many architects now require manufacturer-certified installers. 

MBCI, through the Cornerstone Building Brands Certification Program, offers comprehensive training to ensure installers are equipped with: 

  • Proper installation techniques for metal roofing systems and wall panels 
  • System-specific expertise for standing seam metal roofs and other metal panels 
  • The knowledge to maximize product performance and meet architectural specifications 

Partnering for Long-Term Success 

At MBCI, we’re not just providing a warranty – we’re partnering with you to ensure your project’s long-term success. From pre-project planning to post-installation support, our weathertightness warranty process is designed to deliver peace of mind and exceptional results for your metal construction projects. 

Ready to learn more? Contact our Project Solutions team today to discuss your specific needs and discover how our warranty protection can benefit your next project. 

Cornerstone Building Brands acquires Metal Sales Manufacturing Corp.

Posted on by Alejandro Vela

Cornerstone Building Brands, Inc. (“Cornerstone Building Brands”), a leading manufacturer of exterior building products in North America, has acquired Metal Sales Manufacturing Corporation (“Metal Sales”), a leading manufacturer of metal building systems and components serving high-growth and diverse end-markets through a vast, multi-channel network.

Headquartered in Sellersburg, Ind., and founded in 1963, Metal Sales has about 900 employees and a nationwide footprint that is highly complementary to Cornerstone Building Brands’ existing operations.

“The Metal Sales acquisition increases Cornerstone Buildings Brands’ participation in the high-growth residential building systems market,” said Matt Ackley, President, Shelter Solutions at Cornerstone Building Brands. “With a combined post-transaction footprint of more than 100 plants and distribution locations for our Shelter Solutions business, we’ll be better positioned to serve North American customers in the $30 billion metal building and components market. We’re excited to welcome the Metal Sales team to our company.”

Get Your Project Started Right: Keys to Successful Metal Building Estimates For Your Next Project

Posted on by Alejandro Vela

In the world of metal building construction, estimating is a critical component of any successful project. At MBCI, we recognize the importance of providing accurate, timely, and professional estimates with comprehensive bids so that you know your exact cost and have the information you need to win the project. Our streamlined estimating process is designed to deliver precise quotes efficiently, helping to ensure your project’s success from the start. 

Clarity Is Key: Providing Complete Project Details 

Providing complete and detailed information is essential to receive the most efficient estimate for your project. Here are some key elements to include: 

  • Detailed architectural drawings: These are crucial for understanding the scope and specifics of your project. They provide a visual representation that helps in planning and executing the construction process accurately. 
  • Specify all desired products: Whether it’s roofing, walls, soffit, or fascia, be clear about what you need. This specificity helps avoid confusion and ensures that the right materials are used. 
  • Indicate different product types: Clearly mark different product types for various building sections. This helps organize the construction process and ensures that each section is constructed with the appropriate materials. 
  • Multiple buildings: If your project includes multiple buildings, be sure to document this information, as it impacts overall planning and resource allocation. 
  • Special requirements or deadlines: Let us know of any unique needs or time constraints up front so we can tailor our services to meet your project needs. 

What Our Estimating Team Delivers 

Our estimating team is committed to providing comprehensive and detailed estimates, including: 

  • Detailed product cost breakdowns: Get a breakdown of costs for each product, helping you manage your budget effectively. 
  • Color-coded architectural drawings: Visualize product placement easily. Our architectural drawings can help you understand where each product will be used, making the construction process smoother. 
  • Complete material lists: Our comprehensive offering includes everything from major components to fasteners, ensuring you have everything you need for your project.  
  • Accurate square footage and linear footage calculations: Ensure precise measurements for your project. Accurate calculations are crucial for ordering the right amount of materials and avoiding waste. 
  • Quick turnaround times: Our dedicated team’s efficient process ensures you get a complete bid based on your requested bid date.  

Tools for Success 

To facilitate a smooth estimating process, ensure you have the following: 

  • Architectural drawings: Essential for accurate planning. 
  • Clear Scope of Work: Define what needs to be done. 
  • Project timeline/deadlines: Keep your project on schedule. 
  • Product preferences: Specify any particular brands or types. 
  • Special pricing requirements: If applicable, let us know about any pricing considerations. 

Why Details Matter 

The more complete the information we receive upfront, the faster we can process your estimate without interruptions or delays. This attention to detail helps us maintain our commitment to quick turnaround times and ensures you receive the accurate quote you need. 

Our dedicated estimating team works closely with project coordinators and sales managers to address every detail. We understand the pressure of tight deadlines, and our streamlined process is designed to help you meet those challenges head-on. 

Ready to get started? Contact your Project Coordinator today with your project details. We’re here to help make your next metal building project a success. Also, don’t forget to visit our Project Services page to learn more about all the services we offer.  

Hurricane Preparedness Guide for the 2025 Season

Posted on by Alejandro Vela

There are few things in life that hold as much value as time. It’s often filled with family, meaningful experiences, progress, and everything in between. Because time feels endless, it’s easy to view preparing for something uncertain—like a hurricane—as unnecessary or premature. But as William Shakespeare once said, “Better three hours too soon than a minute too late.” When it comes to hurricane preparedness and protecting property from severe weather, this couldn’t be truer.

At MBCI, we’re committed to providing high-quality products that, when properly installed and maintained, help protect what matters most. As hurricane season begins, our team is focused on ensuring that you, your customers, and the properties they value are as safe and secure as possible.

In this blog post, you’ll find a hurricane preparedness guide tailored for contractors, featuring essential supplies and safety recommendations to help your customers get ready for severe weather. We’ve also highlighted storm-resistant materials, including Miami-Dade certified products, for those looking to invest in durable, code-compliant metal roofing solutions.

Food and Water

Let’s start with the basics. It’s important to have a sufficient stock of food and water on hand for emergencies during hurricane season. Ideally, you should advise homeowners to store a three-day supply of water and food for each individual in their household. Be sure to consider any children or nursing mothers, as they typically require more water and nutrition than the average adult.

First Aid Essentials

A comprehensive first aid kit is crucial in any emergency situation. When professional medical assistance is unavailable, having the supplies to quickly manage injuries is invaluable. It’s also wise to encourage customers to stock essential over-the-counter medications to relieve any discomfort or symptoms that could arise from injuries.  

Tools and Supplies

Often, when utilities are disrupted during emergency situations, having the appropriate tools readily available to support needs and comfort goes a long way. Utilizing a battery-operated radio will ensure you and your customers receive crucial updates and information disseminated to the public. They should also keep a few flashlights and extra batteries in case the power goes out.

Miami-Dade and FL Approved Products

Regarding the home or building itself, taking the time to choose the best materials to ensure resilience during hurricane season is vital. If your customers are seeking metal panels to replace older asphalt shingles, or simply to install on a new structure, our PBR metal roof and wall panels are ideal for a variety of construction applications. With outstanding durability and a range of finish options, these panels are Miami-Dade certified and also possess FL Product Approval. They offer straightforward installation directly over purlins or joists, providing a trustworthy and visually appealing solution for your building requirements.

For your customers in the Industrial, Commercial, and Architectural industries, a great option is the Double-Lok™ roof panel, which is a mechanically field-seamed roof system. Double-Lok™ panels require a minimum slope of ¼:12 and is UL-90 and FM rated with Miami-Dade County approvals. If your customers are looking to upgrade their roof to a standing seam, then installing our Double-Lok™ roof panel over their existing R-panel roof without the need for sub-framing is an excellent choice.

Lastly, another great choice that is both Miami-Dade certified and FL Product Approved is the SuperLok® panel. These are impressively designed, mechanically field-seamed standing seam roof systems, and offer the unique combination of a 2-inch slim rib and outstanding uplift resistance, making it a hardy choice for any customers whose building is frequently exposed to harsh weather conditions.   

Clothing Essentials and Special Items 

During emergencies, it is important to select clothing that is both robust and weather-resistant if possible. For your safety, and the customers you service, we suggest keeping at least one change of clothing, specifically chosen for comfort and durability. Choose sturdy, closed-toe footwear and ensure easy access to durable yet comfortable socks and outerwear. For infants, children and adults with special needs, always ensure additional accommodations are arranged well in advance to guarantee comfort. Create a detailed list of all medications and dosages required and the frequency with which they are taken.

Cultivating Confidence Through Hurricane Preparedness

As we move through hurricane season, it’s important to remember that storm preparedness is more than a checklist—it’s a reflection of our commitment to the people and properties we serve. Taking the time to equip your team and your customers with the right resources and emergency supplies not only protects your metal building projects but also builds trust and peace of mind that lasts long after the storm. 

At MBCI, we’re here to support contractors with expert guidance, resilient building materials, and Miami-Dade certified metal roofing solutions designed to stand up to extreme weather. If you’re in need of more information on our product suggestions, feel free to connect with our team. Together, we can strengthen every structure and safeguard the memories that are made within them.

Stay safe, stay prepared, and continue looking out for one another.  

Spring Cleaning Simplified: Professional Strategies for Your Exterior Revitalization

Posted on by Alejandro Vela

As we transition from the cooler months and make way for spring’s vibrant energy, now is the perfect time to revitalize not just residential spaces but also the metal building you work to build or enhance. This comprehensive guide will provide you with the essential techniques to master your spring cleaning and remodel projects checklist, ensuring that your clients’ spaces are ready to embrace the sunshine and warmer days ahead.   

Start from the Top: Roof and Gutters 

Kick off your spring cleaning routine by thoroughly assessing the roofs and gutters of the buildings you manage. It’s vital to check for damaged panels, clogged gutters, and signs of wear that might have developed over the winter. Well-functioning gutters are essential for directing rainwater away from the building’s foundation, helping prevent costly water damage and expensive repairs. For optimal roof performance, consider recommending MBCI’s metal roofing options. We offer exceptional products such as our BattenLok® HS panel, known for its tall rib height that helps channel high volumes of melting snow and rain to the gutter system. 

While many focus on decluttering the interiors of buildings, it’s equally important not to overlook the roof, which is the first line of defense against the elements. Although asphalt shingles have been the go-to choice for many, studies by the Metal Roofing Association show that metal roofing panels outshine them in many ways, offering up to three times the lifespan and significantly reduced maintenance costs

»Pro Tip: For safe ground-level inspections, start by utilizing binoculars to identify potential roofing issues before retrieving your ladder.   

Check Those Tree Limbs   

Spring marks the season when trees begin to sprout again, making it a crucial moment to inspect potentially dangerous or overgrown branches that could jeopardize the integrity of the roofing. Encourage clients to trim any overhanging branches that could cause damage or scrape the roof surface. If your assessment reveals significant roofing or siding damage, we recommend using the LokSeam® panel for its ability to be installed over open framing or a solid substructure. This panel is also ideal for transitioning from roof to fascia with the use of a rib cover, all while delivering an excellent blend of function and form.  

As we embrace the rejuvenation and growth that spring signifies, we must also remember that it can bring unwelcome visitors like moss and mold – both of which can overwhelm a surface if not properly managed. These nuisances can harm your roof and siding, leading to diminished energy efficiency and driving up utility bills. If these problems are detected, consult with a professional and consider replacing them with a metal panel for simpler upkeep. Our experienced team can guide you through the process and offer suggestions that meet your needs.   

Consider the Environment  

For contractors prioritizing eco-friendliness in their projects, MBCI offers numerous environmentally conscious solutions. Our new MasterRib® panel stands out in the market, offering superior durability due to its composition of high-quality metal and optional Drip Stop technology benefits. This panel is widely used because of its versatility, making it an ideal fit for agricultural, light commercial, and residential buildings. For those interested in sustainable building practices, don’t miss our blog post on the environmental advantages of metal roofs – your one-stop resource for green building insights

For a quick and easy refresh of your metal building exteriors this spring, a thorough rinse with a garden hose at normal pressure can effectively remove winter’s grime from metal roof and wall panels. Follow this up with some touch-up paint formulated for metal panels to elevate the building’s curb appeal. If you wish to avoid repainting chipped surfaces for years, consider replacing them with metal panels, as MBCI’s offers a variety of colors to suit many design aesthetics. Our extensive selection is adaptable and compliments numerous building aesthetics. Also, remind clients to clean windows inside and out for a crystal-clear view of the blossoms that springtime will bring. You’d be surprised at the dramatic transformation that results from these seemingly minor adjustments!   

Addressing these concerns upfront can save substantial repair costs down the line. MBCI’s FW-120 is a strong contender for those who need to cover large composite wall areas, and helps keep air and water out under various pressure levels with proper design and installation. If you’re uncertain about handling these tasks independently, don’t hesitate to seek assistance from our experts, who can provide you with the guidance you need to deliver a revitalized metal building for your clients this season.  Ready to elevate your metal building remodels this spring? Let’s quickly review how to initiate your exterior cleaning process:   

  1. Begin by inspecting roofs for loose panels, missing sealants, obstructed gutters, or any damage from winter.  
  2. Assess for moss or fungus on both your roof and siding. If damage is significant, contact a professional to assist you with removal, and consider one of our suggested metal panels for a low-maintenance solution. 
  3. Rinse your roof and wall panels for a fresh start. Follow up with proper touch-up paint for an instant upgrade. 
  4. Make sure you wipe down both the inside and outside of your windows. 
  5. Clear away any fallen foliage around the building. 
  6. Evaluate if anything needs replacing and contact our experts for assistance with the perfect product selection. 

5 Reasons to Choose Metal Roofing for Superior Fire Safety

Posted on by Alejandro Vela

 

When building or renovating a property, selecting materials that prioritize safety alongside performance is essential. Metal roofing has emerged as a leading solution that offers comprehensive protection for homes and businesses. Here are five compelling reasons why metal roofing should be considered for optimal fire safety and structural protection.

1. Superior Fire Resistance Properties

Metal roofing provides exceptional defense against fire hazards. As a non-combustible material carrying the highest fire resistance rating (Class A), metal roofs can withstand extreme temperatures without igniting. This crucial characteristic helps protect structures from heat and airborne embers that might otherwise compromise roof integrity during fire events.

2. Long-Term Value and Protection

The investment in a metal roof delivers substantial returns through: 

  • Minimal maintenance requirements 
  • Exceptional durability spanning decades 
  • Enhanced structural protection 
  • Potential insurance premium reductions in many regions 

These advantages create significant economic benefits for property owners seeking both protection and value.

3. Sustainability and Environmental Benefits

Metal roofing represents a responsible choice for environmentally conscious construction. These systems: 

  • Often incorporate recycled content 
  • Remain fully recyclable at end-of-life 
  • Reflect solar radiation, improving energy efficiency 
  • Support sustainable building practices and reduced resource consumption

4. Efficient Installation and Performance

Metal roofing offers practical advantages during construction or replacement projects. Its lightweight nature and installation efficiency mean reduced project timelines. Contractors can rapidly secure structures with roofing that provides immediate, comprehensive protection against multiple environmental threats.

5. Design Flexibility and Curb Appeal

Today’s metal roofing systems combine safety with sophisticated aesthetics. Available in diverse colors, styles, and finishes, metal roofing complements any architectural design while delivering uncompromising protection. Property owners no longer need to choose between safety features and visual appeal. 

Selecting metal roofing represents a commitment to building resilience, sustainability, and long-term protection. Whether for residential or commercial applications, metal roofing delivers multi-dimensional benefits that extend well beyond basic shelter. 

Ready to explore fire-resistant roofing solutions? Contact our team to learn how our premium metal roofing systems can enhance your property’s safety and performance. 

Marketing Your Roofing Company: 7 Proven Strategies That Work

Posted on by Alejandro Vela

Back in the days of the Wild West, “branding” meant leaving your unique mark on your cattle to claim ownership across the sprawling range. It symbolized identity and loyalty for those who rode the trails. In today’s fast-paced business landscape, branding still revolves around leaving a mark, but it’s no longer about physical property. Today, it’s about carving a lasting mental and emotional impression in the minds of your customers. For your roofing company, that means crafting a brand that reflects your values and rises above the digital noise of the crowded construction industry to get noticed. 

What Is—and Isn’t—a Brand? 

Let’s break it down. A brand isn’t your logo, your website, or even your latest roofing service. It’s not what you say it is. Instead, it’s the perception and emotional connection your customers form based on their experiences with your business. It’s the gut feeling they get when they hear your name or see your trucks roll by. Your brand is the sum of every interaction, from a quick estimate to a finished roof, shaped by how your customers feel about you.

1. Brand Awareness in 2025

Today’s data shows people encounter upwards of 10,000 brand messages daily—double what they faced in 2020—thanks to the explosion of AI-driven ads, immersive platforms, and endless scrolling. For your roofing company, standing out isn’t just about having a solid service; it’s about cutting through this clutter with a memorable brand campaign. Research still holds that people retain only 10% of what they hear after three days, but pair that with a striking visual, like a drone shot of your latest roof install, and retention jumps to 65%. 

Your brand needs to be bold, shareable, and consistent to stick in people’s minds. Studies now suggest a brand takes 7–10 impressions to register in today’s oversaturated market. Your job? Get prospects and customers buzzing about your work—liking, sharing, and talking about it across their networks. Nail that a few times a week, and you’re on track to dominate your local scene. 

Here’s how to make it happen with today’s top tools: traditional marketing, website development, search engine optimization (SEO), email marketing, social media, and cutting-edge digital strategies.

2. Traditional Marketing

Traditional channels like billboards, radio, and trade shows aren’t dead in 2025. They’ve just evolved. While print newspapers and Yellow Pages have faded into obscurity, hyper-local tactics like digital billboards with QR codes or sponsoring community events can still build awareness. The catch? They lack the real-time analytics of digital platforms and don’t let you chat directly with your audience. Pair them with online efforts for the best bang for your buck. Think of them as a supporting act, not the headliner.

3. Website Development

Your website is your 24/7 salesperson, and in today’s world, it’s non-negotiable for any roofing business. Why? It’s cost-effective, accessible, and builds trust. A sleek, fast-loading site signals you’re a pro. Stats show 80% of users judge a company’s credibility by its web design alone. Plus, with voice search and AI chatbots now standard, your site can answer questions like “How much for a new roof?” even while you’re asleep. Make it mobile-friendly, easy to navigate, and packed with visuals of your work. Before-and-after photos still seal the deal.

4. SEO (Search Engine Optimization)

SEO keeps your roofing company popping up when folks search “roof repair near me” on Google, Bing, or even AI-powered engines. It’s all about boosting your online visibility with smart content. Start simple: sprinkle keywords (e.g., “emergency roof repair [your city]”) into your site’s titles, headers, and pages. Share blog posts or videos that tackle common roofing questions like “Can my roof handle another storm season?” Keep navigation smooth so customers can reach you fast. Not sure where to start? Think like your client: What are they typing into their phones at 2 a.m. with a leaky roof?

5. Email Marketing

Email is still a powerhouse. Everyone’s got an inbox, and it’s a direct line to your audience. With platforms like Mailchimp, you can track opens, clicks, and even sales tied to each campaign. Personalize it: send storm prep tips to homeowners or a “thanks for choosing us” follow-up with a discount on gutter cleaning. Automation’s your friend. Set up drip campaigns that trigger when someone signs up for a quote. It’s low-cost (many plans are still free for small lists) and flexible. Tweak it if it’s not working. Just pick a provider that scrubs bad email addresses and serves up solid stats.

6. Social Media

Social media’s your megaphone, with platforms like Instagram, TikTok, and LinkedIn driving engagement and leads. It’s 100% better at closing deals than cold calls ever were. Post quick drone clips of your crew in action, share customer testimonials, or jump on trends like a “Roofing Fails” series with a humorous twist. Focus on one platform first (Instagram for visuals, LinkedIn for pros) and keep it consistent—weekly posts with punchy captions and eye-catching images. Tools like Buffer or Later can auto-post for you, and analytics will show what’s clicking. Engage back—answer comments, share others’ posts, and build a community around your brand.

7. Digital Marketing

Ready to level up? Digital ads are smarter than ever. Paid social ads on Meta (yep, still kicking with 3 billion+ users) let you target homeowners in your zip code who’ve searched “roof leaks.” Search Engine Marketing (SEM) via Google Ads puts you at the top of “roofing contractor” searches—perfect for urgent jobs. And programmatic ads? They use AI to hit the right people at the right time, no guesswork needed. Budget varies, but even $100 a month can stretch far with precise targeting. Work with a pro if you can. They’ll optimize it so you’re not just spraying and praying. 

Great Marketing Means Business 

Branding isn’t optional. It’s your roofing company’s lifeline. With a mix of sharp messaging, standout visuals, and the right tools, you can break through the noise and leave a mark as lasting as a Wild West brand. Whether it’s a killer website, a viral TikTok, or a targeted ad, now’s the time to connect with your audience and build a reputation that keeps the jobs rolling in. 

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